There is currently no feedback on our music video as well as the digipak and the website.
The only communication we have with our audience is from a survey about music videos in general.
We learnt that our main audience were teenagers that mostly all agreed that music videos made songs much better. This is good news for us, as we have picked a genre of song (hip-hop/rap) that generally appeals to a younger target audience
Results also show that they thin the main purpose of a music video is to entertain, as a result, we have attempted to make the music video as entertaining as possible. We did this through trying to make it aesthetic as well as relatable. The survey also shows that people think aesthetics is also very important, therefore we tried to focus on some interesting shots in our music video to try and match what people think.
Results also indicate that our audience tend to enjoy both music videos with narrative and performance at the same time. As a result, we have parts of our music video that show some loose narrative and we also have parts of our music video that is a performance (lip syncing segments). What is also important is that most of our audience agrees that a music video doesn't have to have a high budget in order to be successful. This is good news for us, as we do not have a lot of money to spend on the creation of our music video and it is good to know that people may enjoy it in spite of it not being invested in very heavily financially.
Overall we received lots of verbal feedback from the pupils at the school and other teachers around the school that we had shown. Overall the feedback come down to making the music video more fast paced due to the fact that there were a lot of long clips during the video. The reason for this is that the common music videos have quick clips that enable lots to be shown to the audience in a short period of time and therefore forces them to engage more with the video and consequently become more involved.
As well as the contrast between the two stories was apparently confusing for the viewing audience. They said that this is due to the fact that it is the same actor and also two completely different settings for the video to take place. However after a short explanation of the two time frames the audience were able to understand what was going on. Will and I added close up facial expressions for the actor for a way of enabling the audience to see how the actor is feeling in the different settings.
The only communication we have with our audience is from a survey about music videos in general.
We learnt that our main audience were teenagers that mostly all agreed that music videos made songs much better. This is good news for us, as we have picked a genre of song (hip-hop/rap) that generally appeals to a younger target audience
Results also show that they thin the main purpose of a music video is to entertain, as a result, we have attempted to make the music video as entertaining as possible. We did this through trying to make it aesthetic as well as relatable. The survey also shows that people think aesthetics is also very important, therefore we tried to focus on some interesting shots in our music video to try and match what people think.
Results also indicate that our audience tend to enjoy both music videos with narrative and performance at the same time. As a result, we have parts of our music video that show some loose narrative and we also have parts of our music video that is a performance (lip syncing segments). What is also important is that most of our audience agrees that a music video doesn't have to have a high budget in order to be successful. This is good news for us, as we do not have a lot of money to spend on the creation of our music video and it is good to know that people may enjoy it in spite of it not being invested in very heavily financially.
Overall we received lots of verbal feedback from the pupils at the school and other teachers around the school that we had shown. Overall the feedback come down to making the music video more fast paced due to the fact that there were a lot of long clips during the video. The reason for this is that the common music videos have quick clips that enable lots to be shown to the audience in a short period of time and therefore forces them to engage more with the video and consequently become more involved.As well as the contrast between the two stories was apparently confusing for the viewing audience. They said that this is due to the fact that it is the same actor and also two completely different settings for the video to take place. However after a short explanation of the two time frames the audience were able to understand what was going on. Will and I added close up facial expressions for the actor for a way of enabling the audience to see how the actor is feeling in the different settings.
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