Skip to main content

Digipak

TEMPLATE FOR THE DIGIPAK
1 - This is the first verse and chorus of Day N' Nite that will go on the inside cover of the digipak, we kept it simple and made the lyrics the sole focus of this part of the digipak. The black and white contrast ensures that it is easy to read, it is also an indirect reference to our song "Day N' Nite" with black and white being a similar binary opposite (a theory coined by Levi-Strauss) to daytime and nighttime.
2 - This will go on the space where the disk is kept. It would be no use putting text or some kind of information on this part of the digipak because it may be overlooked because the disk would be covering it at time. If, however the disk was removed the indentations for the disk to be kept inside may distort the image behind and continue to cause issues if anything was written there. As a result, we decided to opt for simple aesthetics that would give the digipak more of an interesting look. The contrasting dark colours and flashing neon lights fit in very well with our video that we have produced, therefore we feel this would be a good choice for when we put art into our digipak. 
3 - Ditto from the first segment. The only difference is that this is the second verse, the chorus is still included and is identical to that of the first segment.
4 - We felt that having the star image inside the digipak was necessary. Here we picked a picture that presented the main actor as powerful, the low-angle shot makes him appear to be bigger and more influential and it demonstrates his strength over the audience and presents him to be more important. This highlights the fact that this is the main focus of our music video.
5 - The reason for putting this image on the front is because we thought have the main star on the front of the digipak would make the most sense since he is the icon for the music video we have produced. He is the only actor in the video so therefore it would make sense to also make him the centrepiece of the digipak.
6 - Here is what we would put on the back of the digipak. We thought this would be a good choice as it could link to the front image, where he starts off walking towards you but once you have finished with the digipak it appears as if he is walking away. We kept the theme of bright neon lights in contrast to the night as our main form of aesthetics so our digipak is consistent all the way through.

This is what it looks like when the template is filled in as well as some other things added e.g. a title and name of artist on digipak as well as a bar code on the back.

Comments

Popular posts from this blog

Representation in music video - Sexuality

Representation in music videos can vary in different ways due to many factors, these could include target audience, genre and many more. This then prevents there being a set way in which different parts of society are represented in music videos. However, there is a general consensus in music videos about how sexuality is represented. In most music videos in this modern era they tend to not cover a lot of relationships other than a heterosexual sexualty due to this being the main feelings of their target audience. many music videos play upon the feelings of their audiences or show a relationship that is heterosexual breaking up or forming. this is a very popular type of show to be in a music video due to the amount of people that can relate to this. Drake plays a large part in this by having several of his music videos having this role play and storyline in it. This then allows his audience to relate to the situations that Drake puts himself and others into on his music videos. One...

Favourite music video

Thriller by Micheal Jackson is a favourite music video for myself and will. This is due to the iconic story line and being so ahead of its time when the video was first created. Michael Jackson's Thriller was thought to be one of the pivotal music videos that inspired other music videos to have strong narratives and actually have video content in the music video which is purely narrative and not just being a video for the music from start to finish e.g. LMFAO's Party Rock Anthem. The reason why this music video is very effective is the fact that it goes out the way to go against the codes and conventions of music videos by having the music video and narrative lasting for a very long 13 minutes instead of the average 3 minutes. This allows the music video to go outside of the codes and conventions of common music videos in this current stage in time, further interesting myself and will as the music video stand out from the rest and makes it unique.

Representations in Music Videos - Ethnicity

Representation in music videos can vary in different ways due to many factors, these could include target audience, genre and many more. This then prevents there being a set way in which different parts of society are represented in music videos. However, there is a general consensus in music videos about how ethnicity is represented. White people are represented in music videos in a number of different ways. They are shown to be the main focus and mostly the 'good guys' also they can be shown to be having a good time and not in any danger so therefore a good influence. However this can be argued to not be the case in some cases due to the rock and punk genre, some may argue this is true in the rap genre as well. Black people are commonly shown to be violent and not an overall good influences for their audience. They are seen as the more boisterous and aggressive in the music video media. For example in Bugzy Malone's track 'I Suggest' he is shown to be in pris...